Client Onboarding

Schedule Your Calls

Step 01

Brand Kickoff Call

First Monday of Your Project

Kick things off with a brand strategy session. We'll align on your vision, target audience, and creative direction before design begins.

Schedule Brand Kickoff →

Step 02

Website Kickoff Call

Third Monday of Your Project

Once your brand is complete, we'll transition into your website. This call sets the site structure, page priorities, and content plan.

Schedule Website Kickoff →

Step 03

Website Launch Call

Last Friday of Your Project

Celebrate your launch! We'll walk through the live site together, confirm everything is perfect, and hand over the keys to your new online home.

Schedule Launch Call →

Complete Your Workbooks

Step 04

Brand Workbook

Due 24 Hours Before Brand Kickoff

This workbook helps me get to know your business, your audience, your aesthetic preferences, and your goals — so the brand feels unmistakably you.

Complete Brand Workbook →

Step 05

Website Workbook

Due 24 Hours Before Website Kickoff

Share your copy, content preferences, and site goals here. The more detail you include, the smoother your website build will go.

Complete Website Workbook →

Starter Brand

Two-week timeline

Sun

Mon

Tue

Wed

Thu

Fri

Week 1

Pre-WorkSubmit Workbook

Project StartsKickoff call

Mood BoardCourtney sends moodboard for review

Revisions8 PM EST: Client submits moodboard feedback

Week 2

All DesignsCourtney sends full brand presentation for review

Revisions8 PM EST: Client submits one round of revision requests (up to 1 hour)

ApprovalCourtney sends revisions with approval form

Project EndsClient signs approval form by 12 PM EST. Branding is complete and final files are uploaded to portal

Starter Website

Three-week timeline

Sun

Mon

Tue

Wed

Thu

Fri

Sat

Week 1

Pre-WorkSubmit Workbook

Project StartsKickoff call

Copy + HomepageCourtney sends Google doc with copy draft and homepage design draft

Copy and homepage feedback is limited to directional feedback only, big picture changes to messaging and layout direction. Detailed design revisions are submitted in Week 3

Week 2

Copy + Homepage8 PM EST: Client completes copy and homepage feedback

All DesignsCourtney sends all website pages for review

Week 3

Revisions8 PM EST: Client submits one round of revision requests

Approval8 PM EST: Courtney sends revisions with approval form

Final touches are made and any final tweaks. Client signs approval by 8 PM EST.

Project EndsLaunch call and Website goes live!

Schedule Your Calls

Step 01

Brand Strategy Call

First Monday of Your Project

Kick things off with a deep-dive 3-hour brand strategy session. We'll align on your vision, target audience, positioning, and creative direction before design begins.

Schedule Brand Strategy Call →

Step 02

Website Kickoff Call

Third Monday of Your Project

Once your brand is complete, we'll transition into your website. This call sets the site structure, page priorities, and content plan.

Schedule Website Kickoff →

Step 03

Website Launch Call

Last Friday of Your Project

Celebrate your launch! We'll walk through the live site together, confirm everything is perfect, and hand over the keys to your new online home.

Schedule Launch Call →

Complete Your Workbooks

Step 04

Brand Workbook

Due 24 Hours Before Brand Kickoff

This workbook helps me get to know your business, your audience, your aesthetic preferences, and your goals — so the brand feels unmistakably you.

Complete Brand Workbook →

Step 05

Website Workbook

Due 24 Hours Before Website Kickoff

Share your copy, content preferences, and site goals here. The more detail you include, the smoother your website build will go.

Complete Website Workbook →

Signature Brand

Four-week timeline

Sun

Mon

Tue

Wed

Thu

Fri

Sat

Week 1

Submit Workbook

Project StartsBrand Kickoff Call

MoodboardCourtney sends moodboard design

Moodboard Feedback10 AM EST: Client submits feedback for moodboard

Week 2

All BrandingCourtney sends branding presentation for round 1/2

Week 3

All Branding Revisions10 AM EST: Client submits first round of revision requests 1/2

All BrandingCourtney sends revised design 2/2

Week 4

All Branding Revisions10 AM EST: Client submits second round of revision requests 2/2

Project EndsClient signs approval. Final files are prepared

Signature Website

Six-week timeline

Sun

Mon

Tue

Wed

Thu

Fri

Sat

Week 1

WorkbookSubmit Workbook

Project StartsKickoff call

StrategyCourtney sends Google doc with website plan

Week 2

12 PM EST: Client submits feedback for website plan

HomepageCourtney sends homepage design

Week 3

12 PM EST: Client submits feedback for homepage

All DesignsCourtney sends remaining pages for review

Week 4

Revisions12 PM EST: Client submits first round of revision requests 1/2

Courtney sends revised design 1/2

Week 5

12 PM EST: Client submits second round of revision requests 2/2

Courtney sends revised design 2/2

Week 6

Courtney sends revised designs for approval.

Project EndsLaunch Call & Launch

Schedule Your Call

Step 01

Brand Kickoff Call

First Monday of Your Project

Kick things off with a brand strategy session. We'll align on your vision, target audience, and creative direction before design begins.

Schedule Brand Kickoff →

Complete Your Workbook

Step 02

Brand Workbook

Due 24 Hours Before Brand Kickoff

This workbook helps me get to know your business, your audience, your aesthetic preferences, and your goals — so the brand feels unmistakably you.

Complete Brand Workbook →

Starter Brand

Two-week timeline

Sun

Mon

Tue

Wed

Thu

Fri

Week 1

Pre-WorkSubmit Workbook

Project StartsKickoff call

Mood BoardCourtney sends moodboard for review

Revisions8 PM EST: Client submits moodboard feedback

Week 2

All DesignsCourtney sends full brand presentation for review

Revisions8 PM EST: Client submits one round of revision requests (up to 1 hour)

ApprovalCourtney sends revisions with approval form

Project EndsClient signs approval form by 12 PM EST. Branding is complete and final files are uploaded to portal

Schedule Your Calls

Step 01

Website Kickoff Call

First Monday of Your Project

This call sets the site structure, page priorities, and content plan so your website build starts on the right foot.

Schedule Website Kickoff →

Step 02

Website Launch Call

Last Friday of Your Project

Celebrate your launch! We'll walk through the live site together, confirm everything is perfect, and hand over the keys to your new online home.

Schedule Launch Call →

Complete Your Workbook

Step 03

Website Workbook

Due 24 Hours Before Website Kickoff

Share your copy, content preferences, and site goals here. The more detail you include, the smoother your website build will go.

Complete Website Workbook →

Starter Website

Three-week timeline

Sun

Mon

Tue

Wed

Thu

Fri

Sat

Week 1

Pre-WorkSubmit Workbook

Project StartsKickoff call

Copy + HomepageCourtney sends Google doc with copy draft and homepage design draft

Copy and homepage feedback is limited to directional feedback only, big picture changes to messaging and layout direction. Detailed design revisions are submitted in Week 3

Week 2

Copy + Homepage8 PM EST: Client completes copy and homepage feedback

All DesignsCourtney sends all website pages for review

Week 3

Revisions8 PM EST: Client submits one round of revision requests

Approval8 PM EST: Courtney sends revisions with approval form

Final touches are made and any final tweaks. Client signs approval by 8 PM EST.

Project EndsLaunch call and Website goes live!

Schedule Your Call

Step 01

Brand Strategy Call

First Monday of Your Project

Kick things off with a deep-dive 3-hour brand strategy session. We'll align on your vision, target audience, positioning, and creative direction before design begins.

Schedule Brand Strategy Call →

Complete Your Workbook

Step 02

Brand Workbook

Due 24 Hours Before Brand Strategy Call

This workbook helps me get to know your business, your audience, your aesthetic preferences, and your goals — so the brand feels unmistakably you.

Complete Brand Workbook →

Signature Brand

Four-week timeline

Sun

Mon

Tue

Wed

Thu

Fri

Sat

Week 1

Submit Workbook

Project StartsBrand Kickoff Call

MoodboardCourtney sends moodboard design

Moodboard Feedback10 AM EST: Client submits feedback for moodboard

Week 2

All BrandingCourtney sends branding presentation for round 1/2

Week 3

All Branding Revisions10 AM EST: Client submits first round of revision requests 1/2

All BrandingCourtney sends revised design 2/2

Week 4

All Branding Revisions10 AM EST: Client submits second round of revision requests 2/2

Project EndsClient signs approval. Final files are prepared

Schedule Your Calls

Step 01

Website Kickoff Call

First Monday of Your Project

This call sets the site structure, page priorities, and content plan so your website build starts on the right foot.

Schedule Website Kickoff →

Step 02

Website Launch Call

Last Friday of Your Project

Celebrate your launch! We'll walk through the live site together, confirm everything is perfect, and hand over the keys to your new online home.

Schedule Launch Call →

Complete Your Workbook

Step 03

Website Workbook

Due 24 Hours Before Website Kickoff

Share your copy, content preferences, and site goals here. The more detail you include, the smoother your website build will go.

Complete Website Workbook →

Signature Website

Six-week timeline

Sun

Mon

Tue

Wed

Thu

Fri

Sat

Week 1

WorkbookSubmit Workbook

Project StartsKickoff call

StrategyCourtney sends Google doc with website plan

Week 2

12 PM EST: Client submits feedback for website plan

HomepageCourtney sends homepage design

Week 3

12 PM EST: Client submits feedback for homepage

All DesignsCourtney sends remaining pages for review

Week 4

Revisions12 PM EST: Client submits first round of revision requests 1/2

Courtney sends revised design 1/2

Week 5

12 PM EST: Client submits second round of revision requests 2/2

Courtney sends revised design 2/2

Week 6

Courtney sends revised designs for approval.

Project EndsLaunch Call & Launch

Your template: —

Complete Your Workbook

Step 01

Template Workbook

Due 24 Hours Before Kickoff

This workbook is tailored to your chosen template — share your copy, photos, and content so we can prep your site before the build week begins.

Complete Workbook →

Schedule Your Calls

Step 02

Website Kickoff Call

Monday of Your Build Week

We'll meet to walk through your workbook, align on the vision, and prep your site for the build.

Schedule Kickoff Call →

Step 03

Website Launch Call

Friday of Your Build Week

Celebrate your launch! We'll walk through the live site together, confirm everything is perfect, and hand over the keys.

Schedule Launch Call →

Website in a Week

One-week timeline

Sun

Mon

Tue

Wed

Thu

Fri

Pre-WorkSubmit Workbook

Project Starts

All DesignsDeclet Designs Team sends website link for review.

ApprovalDeclet Designs Team makes any minor content fixes and sends approval form to sign by morning

Project EndsWebsite goes live!

Schedule Your Calls

Step 01

SEO Kickoff Call

First Monday of Your Project

We'll kick things off by aligning on your local SEO goals, target markets, and strategy before work begins.

Schedule SEO Kickoff →

Step 02

Offboarding Call

Last Friday of Your Project

We'll wrap up together, reviewing everything that was completed, walking you through your results, and setting you up for ongoing success.

Schedule Offboarding Call →

Complete Your Workbook

Step 03

Local SEO Onboarding Form

Due Before Your Kickoff Call

Share your business details, target locations, and goals so we can hit the ground running from day one.

Complete Onboarding Form →

Local SEO Intensive

90-day timeline

Month 1

Strategy

Google Business Profile optimization

Review system setup

Keyword research and competitor analysis

Strategy call and content roadmap

4 Google Business Profile posts

Month 2

Optimize

2 to 3 location pages written and published

Technical SEO and internal linking

Conversion optimization

Mid-point check-in call

4 Google Business Profile posts

Month 3

Grow + Refine

Review campaign execution

Performance-based content refinement

Analytics setup with custom dashboard

Final results report and Owner's Manual

4 Google Business Profile posts

Throughout all 90 days: private chat support, video walkthroughs, and you own everything we create.

Complete Your Workbook

Step 01

Local SEO Onboarding Form

Complete Before We Begin

Share your business details, target locations, and goals so we can hit the ground running from day one.

Complete Onboarding Form →

Local SEO Sprint

Two-week timeline

Sun

Mon

Tue

Wed

Thu

Fri

Week 1

Pre-WorkSubmit intake workbook. Grant access to Google Business Profile, website, and analytics.

Sprint StartsKickoff. Baseline audit plus keyword and competitor snapshot.

Courtney sends review system setup and any client-facing copy for approval.

8 PM EST: Client approves copy and submits photos or business details.

Week 2

Build CompleteGBP, citations, and technical plus schema fixes done. Priority page published.

8 PM EST: Client submits one round of feedback (up to 1 hour).

RevisionsCourtney applies revisions and finalizes the report.

Sprint EndsBranded report and Owner's Manual delivered. Files in portal by 12 PM EST.

Brand Kickoff Call

Website Kickoff Call

Website Launch Call

Brand Workbook

Website Workbook

Brand Strategy Call

Website Kickoff Call

Website Launch Call

Brand Workbook

Website Workbook

Brand Kickoff Call

Brand Workbook

Website Kickoff Call

Website Launch Call

Website Workbook

Brand Strategy Call

Brand Workbook

Website Kickoff Call

Website Launch Call

Website Workbook

Template Workbook

Website Kickoff Call

Website Launch Call

SEO Kickoff Call

Offboarding Call

Local SEO Onboarding Form

Local SEO Onboarding Form

Email My Link